This Michigan KFC needed an interior and exterior refresh to create a welcoming, open space for customers. When KFC announced their re-brand, Journey used construction management services to help create the modernized look inside out. The original KFC color palette was rearranged with classic black to highlight the bold red accents. Modern light fixtures were added around the exterior and replaced inside to align the updated look. New artwork inside draws attention for the new building. Journey helped bring the vision to life in two phases, separating interior and exterior work to allow for KFC to continue running their business during construction.
This Michigan KFC underwent a complete interior and exterior remodel that created a welcoming atmosphere for customers. The goal was to redesign the space, making it both modern and inviting, while staying true to the brand’s core identity. Updates were vital to align with National KFC protocols.
Journey’s team led the rebranding efforts, giving the KFC location a more contemporary look. By rethinking the typical KFC color palette, the design incorporated a stronger emphasis on classic black, which effectively highlights the bold red tones. This subtle shift in color brought a fresh, sleek appearance to both the interior and exterior of the restaurant.
To complement the new color scheme, modern light fixtures were introduced around the exterior and replaced inside. These updated lighting elements enhanced the overall ambiance, ensuring the restaurant felt fresh and well-lit. Additionally, eye-catching art signage was strategically placed inside and out, drawing attention and reinforcing the bold new image of the building.
